Posts tagged as:

twitter

Un-marketing at the Triangle AMA

When I met Scott Stratten of UnMarketing for the first time in person at the Triangle AMA, people asked if we already knew each other. It was a perfect demonstration of why we believe in social media and value our connections on Twitter.

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Tweeting in the Financial World

About a year ago, we set up a Twitter account for one of our clients – and the goal was really nothing more than extending their brand reach to consumers that might be getting into the social space. There was no major sales initiative, and the basis of the content was simply tweeting out the contents & titles of their blogs whenever they posted it.

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Scott Stratten (@unmarketing)’s insights via @Phonebooth at Social Fresh

What I learned during my phone call with Scott Stratten (@unmarketing) during the Social Fresh Charlotte conference.

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How Social Media Affects Search Engine Marketing

Here are just a few of the ways that we believe social media impacts search engine marketing. These are based on real data that we have collected while managing search and social media accounts for clients, as well as for Media Two (small biz, B2B) itself.

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New Year's Must-Know's for the CMO

I actually have about 25 of these, but if I ever wanted anyone to read to the end, I thought I should focus on the top 4… So, in no particular order, I wanted to address four items that I consistently saw overlooked or misunderstood in 2009 that I’d love to see corrected in 2010:

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’Tis the season for resolutions…

Since New Year’s resolutions are about adopting best practices or making changes to our day-to-day routines, let’s make marketing resolutions that will have a positive effect on our future. What resolutions are your making to ensure your success in 2010?

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Social or Not-So-Social?

So today at Media Two Interactive, it’s been a very busy day – but not in the “normal” kind of busy… At 2:00 we are shutting down for our holiday party, which admittedly is going to be much more low key than years past, but still a time to celebrate our successes and enjoy the spirit of the holidays with friends and family (and pets). The pending snow “storm” (in North Carolina that just means we might see more than 3 flakes of snow) will undoubtedly add some more chaos to the day – but what has made this a fantastic day today was our first attempt at anti-Social Media…

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Turn Twitter #Red for #WorldAIDSday

Using social media to support World AIDS Day.

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Warning: Unprofessionalism in Social Media

So we submitted our newly designed blog to @michaelgass top agency blog contest (no shame – if you like it – click here to vote for us), and I popped in to check out the results, only to see we’re getting our ass kicked by the Top Gun group down in Iowa of all places! [...]

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What's Social Media to You?

If anyone needs proof that social media is different for everyone, I’ve got it. In the past week or so I’ve been part of three different presentations on social media. By the third, there should have been no prep, right? Just rinse and repeat. Not so much. Last Tuesday I joined Phil Buckley to speak [...]

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Social Media & Brand Interaction

A recent study shows that 78% of new media users interact with companies or brands… 95% of those users expect companies to be in the social media space. My question is more along the lines of what do users consider “interaction”.

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Sponsored Tweets… good or bad?

At the risk of losing some credibility as a “professional” in the interactive space, I’ll share a little confession. I hate Twitter. There, I said it. I’m not really sure why I hate Twitter. Perhaps it’s the fact I don’t have enough space on my desk for another computer monitor, or perhaps it’s simply that [...]

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Concerned? Twitter's New T.O.S.

Twitter’s new Terms of Service may be cause for concern. Do we need to remove our “follow me on Twitter” icons from our Web sites and e-mail signatures?

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