Posts tagged as:

seo

The Effect of Google Adwords on Your SEO efforts

If Google analytics looks at Search as a whole and identifies people that come to your site from a specific search engine (ie Google.com), then why we do we believe so whole-heartedly that Google would penalize you for having paid search traffic on your site? Maybe penalize is too strong of a word – but how about discount? Is it so hard to believe that a person who comes from the left side of the page versus the right side of the page is any less of a person coming from a search engine? They both searched. They both arrived.

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How To: Drive Search Traffic to your Social Media Pages

Wanted to draw some attention to a recent Emarketer article that made some great points about Optimizing Social Media Pages for Search. I also wanted to add a few points that you might find helpful.

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Gregory Ng Talks Video SEO at Raleigh SEO Meetup

If you weren’t at the Raleigh SEO Meetup last night, you missed a lot of great stuff. If you’ve ever seen Greg Ng speak, you know he offers an incredible amount of super awesome information. Too much for this blog post, so I’ll just hit the highlights of optimizing your video. Don’t worry, you’ll still [...]

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Oh Big Brother, where art thou?

Online privacy. These two words hurdle me into defense mode, conjuring up images of some hacker genius who has managed to steal my identity and now lives my second life somewhere in the Caribbean on a really big boat. I have a feeling I am not alone in this thought. While this is a valid [...]

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Building Your SEO Strategy – First Steps

I’m live-blogging this month’s Raleigh SEO Meetup. This one is covering the basics & first steps. Phil Buckley, Media Two’s Director of User Experience, is one of the organizers of the group and the event. Building a Strategy Make sure what you have on your actual website is worth driving traffic to. Start competing locally, [...]

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Keyword Analysis to Improve SEO

Are the words you use the most on your site your keywords? A couple weeks ago, I attended the Triangle AMA Analytics Bootcamp where the keynote was Avinash Kaushik. (If you missed it, check out our live-blogged posts.) During his session, he was talking about this issue. If your brand’s name is the most used [...]

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Media Two Expands Team | Welcomes Phil Buckley

Media Two Interactive, a media advertising agency specializing in digital and traditional planning, buying and design, has added Director of User Experience Phil Buckley to its team. In this role, Phil will be working in several areas including search, social media, analytics and usability. Media Two’s clients will benefit greatly from Phil’s experience because he [...]

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Greg Ng’s Advice on Improving Landing Pages

The Raleigh SEO meetup was lead by Greg Ng (@GregoryNg) with a focus on improving landing pages to increase conversions. Conversions can be any goal you set for your website – anything from a shopping cart purchase to a newsletter signup.

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How Social Media Affects Search Engine Marketing

Here are just a few of the ways that we believe social media impacts search engine marketing. These are based on real data that we have collected while managing search and social media accounts for clients, as well as for Media Two (small biz, B2B) itself.

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Triangle AMA Recap | Search Without Social is Just Wrong

For starters, I know that Social Media is considered the “shiny new thing” people are chasing, but a great strategy, and seamless integration into your marketing plan makes it another effective marketing vehicle. I tried to keep my mouth shut up there as I wasn’t invited to be the “champion for social media”, but as many of you could tell, it was difficult not to speak up. Morgan Siem, our lead Social Media Strategist here at Media Two is going to follow up my blog post and handle the championing, but for this post, I really want to focus on some real quick and easy Search successes that can be seen via Social Media that I feel like I missed on stage…

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Caffeine on the Brand

For those of you that didn’t see, last week Google officially announced the much anticipated release of Caffeine: Today, we’re announcing the completion of a new web indexing system called Caffeine. Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether [...]

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What SEM & SEO Is All About | An Interview with Michael Hubbard

Cord Silverstein interviews Michael Hubbard via Skype to intro and promote this month’s Triangle AMA (American Marketing Association) event, a luncheon with expert panel speakers ready to answer the question “What is Search Engine Marketing?”

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