Posts tagged as:

roi

What makes a mobile app successful?

How to build a mobile app strategy that hooks customers and drives sales.

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[VIDEO] Morgan Siem discusses “Is Social Media Worth It?”

Rebecca Antonelli’s Meet the New Media events bring together contacts from a variety of media outlets to speak to audiences in North Carolina about media trends as well as tips and tricks for getting your message shared across channels. Last month I had the privilege of speaking at one of these events alongside David Crabtree [...]

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Greg Ng’s Advice on Improving Landing Pages

Thumbnail image for Greg Ng’s Advice on Improving Landing Pages

The Raleigh SEO meetup was lead by Greg Ng (@GregoryNg) with a focus on improving landing pages to increase conversions. Conversions can be any goal you set for your website – anything from a shopping cart purchase to a newsletter signup.

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Google Should Try Indexing MCC’s

What if Google monitored agencies MCC accounts for effectiveness of brand reach, conversions, cost efficiencies, CTR’s etc and then indexed every MCC owner? I’m sure they could figure out an appropriate algorithm and even throw in some intangibles like budget scalability based on number of certified adwords employee’s, etc – and then the next time an advertiser needed an agency, they could “google” which agency would do the best job for them.

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Measuring Sentiment

The pitfalls of auto-sentiment for measuring social media ROI.

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Media Two Announces Catevo Group Hirings

Press Release: RALEIGH, NC – - Just days after The Catevo Group officially closed its doors, local advertising agency Media Two Interactive has announced the hiring of several of the key former Catevo employee’s, with plans to hire more.

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SEO Meetup at Media Two

With everything going on at Media Two, I’d be remiss if I didn’t post a quick update on last week’s SEO meetup that was hosted at Media Two. The event was a collaboration of minds that set out to discuss how Social Media plays together with SEO principles.

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