Posts tagged as:

radian6

Triangle AMA’s December Luncheon: Building a Thriving Online Community

Megan, Carson, & I attended the Triangle AMA’s December Luncheon last week! David B Thomas from radian6 spoke about social media monitoring. He began with stating that social media is HUGE and it’s not going away. For those not as familiar with how huge social media really is, David quoted that there are 800 million [...]

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Social Media Time Management

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The last question in our series of Top Social Media Marketing Questions for 2011 is “How do I best use my time to maximize my social media activities?” The answer to this question is along the lines of the answer to some of the other questions in this series. What’s really important in using social [...]

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Finding Your Target Audience

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This is a post in a series on the Top Social Media Marketing Questions for 2011. Today’s question is “How do I effectively find my target audience with social media?” Social media and the internet have made targeting your audience a lot easier than it used to be. Not only are we able to see [...]

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New Radian6 feature allows more “Insights”

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When it comes to monitoring the online conversation, particularly in the social media space, there are a variety of tools we use, including Radian6. We thought it would be helpful to give a brief synopsis of some of Radian6′s most recent updates. The information below comes from a Radian6 webinar explaining their new Insights feature. Insights [...]

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How To: measure the effect of social media marketing on your business

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This is the first in a series of posts, where Morgan and I will be answering the top 10 questions marketers have for social media in 2011 as defined by Social Media Examiner’s 2011 Social Media Marketing Industry Report. The first question in this series is “How do I measure the effect of social media marketing [...]

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Media Two Gets Fresh at Social Fresh Charlotte

WOW.  I just spent a good couple of hours going through my notes from yesterday’s very successful and (for me) much-anticipated conference on all things social media.  The sessions ran the gamut.  From “Your Social Media Toolset” to “Social Media for Customer Service” to “Social Media Agencies – A New Model” the information flow was [...]

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Measuring Sentiment

The pitfalls of auto-sentiment for measuring social media ROI.

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Best Practices for Online Campaigns

So yesterday I had the pleasure of moderating a panel discussion on integrating interactive elements of campaigns with traditional marketing as well as online elements such as Social Media, Video, Search and more. The Triangle Interactive Marketing Association invited Christin Prince from McKinney, Michelle Marshall from Mullen and Tyler Kelly from Centro to share their experiences. As I opened with at the event, I of course, invited myself to moderate by way of my twitter whines.

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