Privacy has long been a hot topic of conversation, but I’m wondering how many consumers even noticed they have a choice? What am I talking about? In a great internal conversation this morning about the value of the Lexus ad being placed on the home page of Yahoo – it was almost completely overlooked that there is now a very small link called “AdChoices” that appears above the
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 We're the people that make up Media Two Point {OH!}, a mish mash group who loves all things made up of pixels and put on the web. 
 
 
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Last week, Google released their new look logo and new look search results pages. The advent of universal search is everywhere – and I think What if Google monitored agencies MCC accounts for effectiveness of brand reach, conversions, cost efficiencies, CTR’s etc and then indexed every MCC owner? I’m sure they could figure out an appropriate algorithm and even throw in some intangibles like budget scalability based on number of certified adwords employee’s, etc – and then the next time an advertiser needed an agency, they could “google” which agency would do the best job for Anyone reading our blog on a regular basis is no stranger to how much we preach about the importance of search marketing. That said, I’d |
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