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	<title>Media Two Point {OH!} &#187; case study</title>
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	<link>http://www.mediatwopointoh.com</link>
	<description>Media Two Interactive is a digital media agency specializing in paid media, search engine marketing, social media and design</description>
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		<title>Google Should Try Indexing MCC’s</title>
		<link>http://www.mediatwopointoh.com/google-should-try-indexing-mcc%e2%80%99s/</link>
		<comments>http://www.mediatwopointoh.com/google-should-try-indexing-mcc%e2%80%99s/#comments</comments>
		<pubDate>Thu, 08 Apr 2010 21:10:44 +0000</pubDate>
		<dc:creator>Michael Hubbard</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[case study]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[roi]]></category>
		<category><![CDATA[Search Advertising]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[search marketing tools]]></category>
		<category><![CDATA[sem]]></category>

		<guid isPermaLink="false">http://www.mediatwopointoh.com/?p=571</guid>
		<description><![CDATA[What if Google monitored agencies MCC accounts for effectiveness of brand reach, conversions, cost efficiencies, CTR’s etc and then indexed every MCC owner?  I’m sure they could figure out an appropriate algorithm and even throw in some intangibles like budget scalability based on number of certified adwords employee’s, etc – and then the next time an advertiser needed an agency, they could “google” which agency would do the best job for them.]]></description>
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		<title>A User Experience Isn’t All Graphical</title>
		<link>http://www.mediatwopointoh.com/a-user-experience-isn%e2%80%99t-all-graphical/</link>
		<comments>http://www.mediatwopointoh.com/a-user-experience-isn%e2%80%99t-all-graphical/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 17:39:07 +0000</pubDate>
		<dc:creator>Michael Hubbard</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[case study]]></category>
		<category><![CDATA[copy]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[optimization]]></category>
		<category><![CDATA[testing]]></category>

		<guid isPermaLink="false">http://www.mediatwopointoh.com/?p=423</guid>
		<description><![CDATA[A few months back I was attending a Triangle AMA meeting in which Brooks Bell was speaking about email marketing optimization efforts.  During the Q&#038;A session, I asked her the following:  “If you only had enough money to hire one person, which would it be – a copywriter, or a designer?”   Before I tell you what she answered, let me tell you about a little test we just ran for a client.]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Search + PR = Pretty Cool Strategy</title>
		<link>http://www.mediatwopointoh.com/search-pr-pretty-cool-strategy/</link>
		<comments>http://www.mediatwopointoh.com/search-pr-pretty-cool-strategy/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 16:02:21 +0000</pubDate>
		<dc:creator>Seth Hargrave</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[case study]]></category>
		<category><![CDATA[marketing mix]]></category>
		<category><![CDATA[media strategy]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://www.mediatwopointoh.com/?p=416</guid>
		<description><![CDATA[Anyone reading our blog on a regular basis is no stranger to how much we preach about the importance of search marketing.  That said, I’d like to share a quick real-life story that shows just how incredibly powerful and important search engine marketing is to your interactive media mix. About a week ago, I was [...]]]></description>
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