Social Media Examiner recently published their Social Media Marketing Industry Report for 2011. The report covered value of social media for business, questions marketers have, and trends for this year. Here are a few of the factoids they unearthed. 90% of marketers place high value on social media for their business. Measurement and integration of [...]
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I just finished reading the best-selling book, Water for Elephants. It got me thinking about how much the advertising industry has in common with a circus. Here are my top reasons: Both are highly creative industries that require true passion from their employees. Sometimes we literally live at work, just like the circus ensemble. Beautifully [...]
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