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AdWeek

The benefits of using an agency for social media

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A recent Adweek article argued the point that companies should keep their social media efforts in-house. Here are ways that your company can benefit more greatly from partnering with an agency.

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Social Media Analytics vs. Breakthrough Marketing

What Evel Knievel can teach you about having a daredevil social media strategy.

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How retail can use mobile loyalty programs

Kerr Drug, a North Carolina-based company with 84 stores statewide and one of our clients, was recently featured in AdWeek for the company’s blossoming mobile initiative.  Kerr Drug has partnered with Motorola for a unique mobile loyalty initiative that will soon be tested in a select number of the chain’s stores. Kerr Drug customers will [...]

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