Location, location, location.
I’ve not only been hearing this on my recent quest for a new home, but also on a regular basis as I attempt to keep pace with the advances in social media and mobile technology. I just signed into my Google Reader and four of the first articles that popped out to me were:
As a consumer, what does all this location hype do for you? To name a few, you can find friends nearby, find specials nearby and read reviews on a business before you go in. And as a business, incentivize your regular customers to add tips and reviews about your business to spread the word to their friends and followers. Or, reach new customers when they’re nearby through these services.
How have these apps and games worked or not worked for you? How are you using them as a consumer, marketer or business?