DOES SIZE REALLY MATTER?

As I “re-imagine” interactive advertising design as part of IAB’s new task force to update their new standard ad guidelines, I ask myself, “Does Size REALLY matter?”. The answer is less than you might think. I have a feeling that more people will jump to the conclusion that increasing ad sizes will magically reverse the [...]

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Interactive Media Design

The IAB released an announcement on April 30th that it was bringing together a task force of “TopTalent To Re-Imagine Interactive Advertising” – and as a member firm of the IAB, Media Two Interactive was quick to jump on board. For years, interactive media has been reliant on great creative execution to become successful. Publishers and sales reps [...]

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